Arts Marketing, Digital Marketing Best Practices 24 Jul 2019 Does Remarketing Work? Remarketing is an effective strategy that could potentially increase conversion rates for your organization, whether it be converting website visitors… Jackie Lozaw
Arts Marketing, Data, Digital Marketing Best Practices, Facebook, Google 23 Jul 2019 Understanding Your Audience: Google Analytics and Facebook Facebook and Google Analytics are two platforms with valuable directional data that can be accessed for free. We’ll outline some… Jackie Lozaw
Arts Marketing, Digital Marketing Best Practices, Social Media 30 Apr 2019 Let’s Get Social: Answering Your Burning Social Advertising Questions You asked, we’re answering! MogoARTS’ PPC Manager answers all of your burning social media advertising questions. Jennifer Walker
Arts Marketing, Digital, Digital Marketing Best Practices, Tech Updates, Trends 26 Feb 2019 Digital Ad Spending to Overtake Traditional in 2019 eMarketer is anticipating that U.S. digital ad spending will reach $129.34 billion, increasing 19.1% in 2019. Sarah Chapman
Arts Marketing, Digital Marketing Best Practices, Display, Mobile, Search, Social Media 16 Nov 2018 It’s the Most Wonderful Time of the Year for Fundraising MogoARTS’ top tips to help arts organizations and nonprofit organizations boost year-end giving and drive donations. Sarah Chapman
Arts Marketing, Data, Digital Marketing Best Practices, Geotargeting, Mobile, Technical Tips 25 Oct 2018 How Place Targeting is Changing the Game for Arts Marketers With place targeting, arts marketers now have a new and powerful way to reach highly defined place-based audiences. Take advantage… Amanda Deely
Digital Marketing Best Practices, Full Funnel, Technical Tips 13 Sep 2018 3 Ways Arts Organizations Market Bigger Than Their Budgets No matter how big an arts organizations’ marketing budget may be, it just never seems to be enough. What’s a… Amanda Deely
Arts Marketing, Digital Marketing Best Practices, Display, Google, Social Media 07 Sep 2018 ICYMI: “Demystifying Digital Channels: Display, Social, and Search” In case you missed it, MogoARTS led a webinar called “Demystifying Digital Channels: Display, Social, and Search” in order to… Molly Lomenzo
Arts Marketing, Digital Marketing Best Practices 09 Aug 2018 How Old is Your Audience? Finding Ways to Reach Younger Generations Attracting new, younger audiences can be challenging for arts organizations. Find out three tips to help your organization craft a… Jackie Lozaw
Digital Marketing Best Practices, Display, Facebook, Native, Social Media 14 May 2018 Native Advertising is Trending: Here’s 6 Tips to Win at it Picture yourself sitting at home on the couch surfing the Internet on your laptop, tablet, or smartphone. You come across… Sarah Chapman
