Arts Marketing, Digital, Full Funnel, Non-profit Marketing, Tips, Trends 21 Jul 2020 Diversify Your Online Audience by Engaging New Patrons Offline Arts organizations across the nation are brainstorming new ways to reach patrons given the ever changing regulations put in place… MogoARTS Marketing
Arts Marketing, Digital, Non-profit Marketing, Subscriptions, Tips, Trends 07 Jul 2020 How Arts Subscriptions are Evolving in 2020 In the arts community, summertime means subscription sales. However, in 2020, it’s different. Non-profit Performing Arts organizations generate a majority… MogoARTS Marketing
Arts Marketing, Data, Non-profit Marketing, Tips 30 Jun 2020 4 Ways to Drive Donations with Incentives As organizations build their strategy, donations are going to be a big factor for those in the Arts. Earlier this… MogoARTS Marketing
Arts Marketing, Data, Digital, Digital Marketing Best Practices, Display, Non-profit Marketing, Social Media, Technical Tips, Tips 23 Jun 2020 5 Tips on How to Engage Your Donor Audience As arts organizations navigate the ongoing COVID-19 crisis, donor support is more important than ever in keeping our arts community… MogoARTS Marketing
Arts Marketing, Digital, Mobile, Non-profit Marketing, Social Media, Tips, Trends 21 Apr 2020 Live Streaming: How Our Arts Partners Are Adapting To Change Attending a live event may not be an option for the foreseeable future, but it doesn’t mean arts organizations must… MogoARTS Marketing
Arts Marketing, Cross-Device, Digital Marketing Best Practices If you are an arts marketer, you have an advantage because your art creates marketing content. You simply have to decide when and where the content should be placed, so most of your work resides in marketing strategy. There are various tried and true digital marketing best practices for the arts, and we'll walk you through some of them. 27 Sep 2019 Marketing Strategies Inspired by Arts Organizations: Part I If you are an arts marketer, you have an advantage because your art creates marketing content. You simply have to… Jackie Lozaw
Arts Marketing, Data, Mogo Quarterly 27 Aug 2019 Mogo Quarterly: Volume 1 We’re excited to roll out our new publication, Mogo Quarterly! Housed inside, you’ll find a collection of informative articles to… MogoARTS Marketing
Arts Marketing, Digital Marketing Best Practices, Display, Social Media 24 Jul 2019 Does Remarketing Work? Remarketing is an effective strategy that could potentially increase conversion rates for your organization, whether it be converting website visitors… Jackie Lozaw
Arts Marketing, Data, Digital Marketing Best Practices, Facebook, Google 23 Jul 2019 Understanding Your Audience: Google Analytics and Facebook Facebook and Google Analytics are two platforms with valuable directional data that can be accessed for free. We’ll outline some… Jackie Lozaw
Arts Marketing, Digital Marketing Best Practices, Social Media 30 Apr 2019 Let’s Get Social: Answering Your Burning Social Advertising Questions You asked, we’re answering! MogoARTS’ PPC Manager answers all of your burning social media advertising questions. Jennifer Walker